Tuesday 5 October 2010

Target Audience Research

Having research on your audience is essential, this allows producers to know what audience needs to meet. if you research your target audience before the production of a film or programme it will allow you to understand what to include in your film or programme, overall if you know what your target audience will like you can cater to them making your production a success.





If you catergorize your audience by social class you would put them in the following catergories...



  • A - Upper class
  • B - Middle class
  • C1 - Low class
  • C2 - Skilled working class
  • D - Working class
  • E - Lower class/ Students



If you catergorize you audience in age you would put them in the following catergories,,,



  • 15-19
  • 20-24
  • 25-29
  • 30 +
You can also catergorize them in gender...
  • Male
  • Female

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